marketing 101

Marketing 101: 7 Incredibly Creative Ways to Promote Your Business

As a business owner, you should constantly be looking for creative ways to promote your company and draw new clients in but sometimes finding those new ideas can be a bit tough. Lucky for you, we’re here to help!

There are obvious ways that you should promote your business but then there are creative ways that force you to think outside of the box. We’re here to give you some options that will wow your potential clients so they’ll want to work with you.

Keep reading our marketing 101 guide and find out seven incredibly creative ways you can promote your business.

1. Host a Focus Group

One way to do a bit of marketing as well as get the opinion on your products is by hosting a focus group for your potential clients. Find a few people who are willing to dedicate an hour or so of their time to sit in a room and try out your products. You should also make sure you give them a questionnaire so they can give you their honest opinion of your products.

Make sure to have fun with it! You can give out prizes or have snacks and beverages as a way to thank people for attending your focus group. It is also a great way to get your company’s name out there.

2. Pass Out Promotional Items

Promotional items are something that will always get the attention of potential clients. They’re much better to pass out than business cards at events, in your office, or even when you’re marketing on the go. This is because people tend to hold onto promotional items longer than they would a business card or a flyer with your information on it.

When it comes to picking out the best promotional items you’re going to want to think outside of the box at something people would enjoy. Custom wristbands are an awesome promotional item that people can use that will be a constant reminder of you and your company.

3. Pitch Yourself Anywhere

If you’re one of those people who enjoy small talk, then you probably already have started talking about your company to anyone who will listen. On the other hand, some people aren’t as comfortable just talking about what they do to random people they meet on the street. If this is you, then you should write up a pitch and practice selling yourself.

One great way to market yourself is by meeting and talking to random people that you meet on a day to day basis. A good way to start is by coming up with your own pitch.

You want your pitch to be natural so it may take some time for you to develop something that sounds interesting and worthwhile. Practice with people that you already know like friends and family until you’re more comfortable talking about what you do.

4. Take Your Products to a Trade Show

Another way to rope in potential clients is to show off all that you got at a trade show. Trade shows are awesome places to meet with new people and get them interested in what you have to offer.

There are also plenty of ways that you and your team can rock a trade show. Make sure that you have great visuals so people will want to stop and chat with you. Have information or swag that you can pass out to people who walk by.

You should also try to be the life of the party! Make your trade show booth seem like the best booth at the whole trade show by attracting everyone’s attention.

5. Push Your Social Media Handles

Social media is a great way to attract attention to your products and your business but you need clients to follow you on your social media accounts. One good way to get follows is by constantly pushing your social media handles so people will know exactly where to follow you.

You can put your social media handles in your emails, on business cards, promotional items, or even display them in your office. Attracting attention to your social media is an important way to get the followers you need.

When you do push your social media handles you should make sure that you’re constantly posting quality content as well! People aren’t going to follow an account that hasn’t posted anything in several months so make sure you can keep up with all the social media.

6. TikTok Marketing is for Everyone

TikTok isn’t just for teenagers because there are tons of businesses that are promoting on the platform as well! Before the Tik Tok train takes off without you make sure your business has a TikTok account. TikTok is a video sharing platform where users will share 60-second clips of just about anything.

The great thing about marketing on this platform is that it is still very new so there are tons of ways to experiment and figure out what will work for you and your business. Plus, being active and creative on TikTok is a fun way to market to your audience.

7. Collect Emails for Marketing

Another great way to market your business is through emails to your clients. You might be asking how do you get email addresses? Well, there are plenty of ways that you can collect email addresses from potential and current clients.

The first is just by asking them to sign up to receive emails from you. Make sure you’re upfront and honest about how many emails you will be sending as well as how often you’ll send them.

You can also give potential and current clients an incentive for giving their email addresses. Offering a discount code is a great way to build your email list as well as make several sales from new clients!

Marketing 101: Step Outside of the Box

So when it comes to marketing 101 there are plenty of things that you can learn to help you and your company step outside of the box. Of course, you should stick to some practical ways to market your business but getting creative will help you attract the attention of more leads and gain more business.

Make sure that if you’re looking to get wristbands made for your company that you contact us today! We’ll answer any and all questions you may have and help you get the wristbands you desire.

trade show booth ideas

How to Get the Attention You Deserve at Your Next Trade Show

About 74% of surveyed people confirmed that branded events influence purchasing decisions. Trade shows are one of those branded events that promote exceptional consumer engagement. They are one of the marketing strategies that never get outdated.

For business owners, trade shows provide an excellent way to meet potential clients and gain exposure. But with the growing competition in this marketing approach, being creative is invaluable.

If you want to appeal to new clients in a show trade, you’ll need to be on top of the game. Check out these 10 practical trade show display ideas that will make your exhibition irresistible.

1. Special Giveaways

Gaining and losing in business is inevitable. But when you lose through giveaways, your market traction is likely to grow. Besides, how best can you convince prospective clients that you have unbeatable products?

If you’re unsure of how to go about giveaways, read more on tips for using promotional gifts in marketing. You’ll realize that freebies will get you where a promotional message can never get you in years. While at it, you can give out branded gifts to increase brand awareness.

2. Use Fabric Architecture

A trade show booth is all about showcasing your creativity. When you use a flexible and lightweight fabric, the structure will seem elaborate. It is likely to evoke someone to step in and admire the interiors.

What’s more, a fabric structure allows adequate natural lighting. In combination with other lighting options, the outcome can be fascinating. You can never go wrong with an appealing booth at a trade show.

Ensure that you go for a fabric that can withstand extreme weather conditions. If it’s hot, the material should be light enough. The comfort of attendees should override aesthetics.

3. Utilize a Pop-up Tent

Pop-up tents are easy to set up and carry around. The tents provide an intimate environment as compared to an open-air event. If you want more foot traffic, a pop-up tent is ideal.

You can have the brand name and message on your pop-up tent. The information on the tent can create brand awareness to by-walkers. When your brand name is out there, the impact on sales will be significant.

4. Educate Attendees

Most people attending an event hope to learn more about products. You ought to make your trade show unforgettable by teaching a new thing. For instance, you can train your attendees how to design memorial bracelets, a skill which they will appreciate.

Teaching a skill will keep attendees glued on the booth. Create opportunities for your audience to try out what you’re teaching. The use of a projector can come in handy if the number of people is high.

Giving insights on the developments and trends in the industry is another way to educate attendees.  An educational experience will prompt prospective clients to inquire more about your products. Ensure that the experience remains as highly engaging as possible.

5. Use Eye-Catching Visuals

From your booth to the trade show tables, your displays should be appealing even to the most uninterested parties. Fortunately, you don’t have to spend ridiculous amounts of cash on visuals. Creativity will take you a long way.

Play around with colors to achieve a stunning outcome. Your choice of hues should communicate vibrancy. The colors need to be consistent with your brand.

Lighting in a trade show booth can change the ambiance and mood. Spotlight graphics can be a great way to emphasize your display. Choose the color of illumination based on your offerings and anticipated audience.

6. Go Big!

Go big or go home! You’ll hardly go wrong when you choose to go big. Innovative companies such as Google can tell you the impact of enormous displays.

You don’t have to break the bank to have a booth display that evokes one’s imagination. You can go for huge pictures, screens, or even stuffed animals. The eye-catching aspect of your booth displays will create lasting memories.

It’s impossible to ignore big things. However, your choice of a ‘big thing’ shouldn’t distract the prospective client from the main agenda.

7. Overhead Hangings

Overhead hangings will draw attention upwards. You can use hangings such as colorful paper balloons. Other than attracting attendees, people can see the hangings from a distance.

The right choice of hangings makes a booth to appear larger. It arouses curiosity and wonder. Overhead hangings are one of the trade show display ideas that will make your exhibition unforgettable.

8. Bring Your Product to Life

You can never go wrong with a ‘living’ wall. Contrary to the expected opinion, a green wall doesn’t have to be for agro-related brands. You can play around with foliage, fresh fruits, and trendy plants to bring an exhibit to life.

A green-inspired exhibition wall is ideal for showcasing products. Such a wall has a higher chance of appealing to a significant percentage of the audience.

9. Be the Party

Most competitors that you consider ‘big’ hardly have fun-filled events. Take advantage of this gap and make all the necessary noise. You should be trending by the time your event is halfway.

Your event should have interactive booths. Have an MC to entertain the crowd with relatable humor. An after-party will help you engage more with the attendees.

10. Take Advantage of Virtual Reality

By 2022, virtual reality is projected to generate about $1.8 billion. The growing use of VR to improve consumer experience is notable. The technology will enhance attendee engagement and increase traffic.

With virtual reality, prospective clients can give timely feedback. It also makes it possible to follow-up on potential consumers.

These Trade Show Display Ideas Will Make Your Event Unforgettable

Your trade show swag is what will get your brand the buzz it deserves. If you can’t be creative, your display booth won’t help you reach more clients. With exceptional trade show display ideas, you will get significant attention from attendees.

You can combine several ideas to give your booth the pomp that will get people talking. If this first impression is the only impression, make it count.

Do you need customized wristbands, key chains, or slap bands for your marketing events? Contact us to make your order.

swag bag ideas

13 Swag Bag Ideas to Make Your Company Stand Out From the Crowd

Hosting an event comes with many moving components. You have to select the venue, come up with a program, and select the speakers.

Between deciding on the decorations and marketing the event, you’ll need to consider swag bag ideas. Customized items for an event are an added touch but need adequate time for planning.

Event organizers are not the only ones who give out swag bags. Oftentimes vendors will distribute their own goodies.

When it comes to conference gift bags, visitors can leave with a lot of promotional items and cool gadgets. Sometimes that’s what attendees are more interested in receiving.

Are you looking for ideas on filling swag bags? Keep reading for 13 things you can include to help your company stand out.

1. Branded T-shirt Swag Bag Ideas

T-shirts are always popular when it comes to conference gift bag ideas. When preparing for an event that has high attendance, you can get custom tees at a low price. 

The best part about handing out t-shirts is people love them and more importantly, they will wear them. They have a great return on investment because they have the potential to reach a wide and diverse audience over time.

2. Journals and Pen

Journals or notepads that come with a pen provide event-goers with something to take notes with. They can also utilize the item at their place of business.

Customize the pages with your logo and contact information. You never know when someone might write a note and pass it on to someone else.

3. Sample Products

Sample products are awesome for swag bags at hair shows. Companies that sell hair care products use the bags as opportunities to hand out samples of their products. If you have a new line coming out it is a great way to get a sample in the hands of consumers.

Skincare products are another line that people love to receive in sample packets. Other industries that do well in branding samples are signature tea and coffee packets. 

4. Scratch-Off Prize Tickets

We’re not talking a lottery scratch-offs but the next best thing. One way to get people to go through their swag bags is to tell them there is a chance to win prizes. 

Customized scratch-off tickets or cards are a cost-effective way to engage your audience. Once people uncover a prize, they must return to your booth to collect their prize. 

Once they arrive to claim their prize, give them a chance to upgrade by learning more about your product or service.

5. Coffee Mug

A lot of people drink coffee and you can never have too many coffee mugs. The more you by the least expensive they are. Coffee mugs are easy to customize with your logo and tag line.

There is a wide array of colors to choose from. Aligning with your brand’s color scheme should not be a problem.

6. Customized Portable Drive

People still use portable drives for their laptops. We can never get enough storage space. It’s also great to have a portable drive available when you’re away from your desk and need to download information.

Portable drives come in unique designs that make them perfect for your conference gift bags. You never know how many times the drives will get passed along.

7. Earbuds 

People can never have enough earbuds. They have a pair in the car, in their gym bag, at work, and every room in the house. Look into having branded earbuds for your swag bags.

They are another inexpensive idea that people will not only appreciate, but they will also use them.

Customized earbuds come in many designs and price ranges. You can also get them in an array of colors and with their own case.

8. Healthy Snacks

Conferences can last all day with limited breaks. Attendees sometimes get embarrassing hunger pains. Emergency snacks can save the day.

Granola bars, cookies, chips, trail mix and more can tide someone over until it’s time to break for lunch. The treats are inexpensive and there are companies that will provide generic snakes and candy in branded packaging.

9. Mini First-aid Kit

First-aid kits are another swag bag favorite. No one wants to be in need of a bandaid or aspiring but its a lifesaver when you have it on hand. 

The mini kits include various size bandaids, aspirins, ointments, antacids, and antibacterial wipes. 

When it comes to choosing items for your conference gist bags it’s not just about branding. You want people to make use of the items.   

10. Blank Hashtag Sign for the Photo Booth

This is a cute idea for events that will have a photo backdrop. Include a blank hashtag sign that attendees can complete and hold up when they take a photo. 

Hashtags are trendy messages people use on social media.

11. Decorative Nametag Holder

Most conferences provide their guest with a nametag. Jazz things up with a decorative nametag holder and a lanyard with your company logo and name.

Custom holders can be ordered with many cute features

12. Stress Ball

The stress ball is still a thing. They are also a good swag bag idea that people will enjoy long after your event. Custom stress balls are another item that has the potential to be passed around. 

13. The Coolest Swag Bag

The trendiest swag bag ideas come in the design of the swag bag itself. When it comes to events where everyone is passing out goodies, bigger is better. Surprise event-goers with an oversized bag they can use to hold all of the smaller bags they’ve collected.

As consumers move towards reusable grocery bags for shopping, you can set the trend and get your brand out into the community. 

Have We Given You Something to Think About?

We hope these swag bag ideas have you thinking about how to brand your giveaways for your next event. Leave people with items they’ll hold on to and a friendly reminder of your business.

Want to learn more about custom silicone wristbands? Click here to contact us to see how you can start designing today.



medical alert bracelets

Your Personal Lifesaver: The Benefits of Medical Alert Bracelets

Most people have heard of medical alert bracelets and many even know someone who wears one. However, what you may not know is that these bracelets and similar jewelry save lives every single day. In a world that becomes more advanced each passing month, this simple, basic, low-tech solution helps people in distress get the medical care that they need.

Read on to learn everything you ever wanted to know about medical alert bracelets. There may come a time in your life at which it will be helpful for you to wear one for your own safety. You may know someone who should be wearing one now who isn’t already.

What Is a Medical Alert Bracelet?

Medical alert bracelets are jewelry worn by people with serious medical conditions. They include a hanging tag or pendant that includes information about the person’s identity and medical health. This information will be helpful to others in an emergency.

These bracelets are a wonderful way to impart crucial information when the wearer may not be able to do so himself or herself. If the individual is unconscious, first responders will be able to know a bit of that person’s medical history immediately. If the person is not unconscious but cannot speak or cannot remember his or her identity, medical alert bracelets will be a big help, too.

Where Did This Idea Begin?

Jewelry with medical information on it was introduced in 1953. The first company to create custom medical alert bracelets was MedicAlert and they are still the leader in the industry. This non-profit company offers its personalized jewelry at affordable prices to help people get the help they need in emergencies. The company states on its website that over four million lives have been saved since its beginnings thanks to these jewelry items.

What Information Should Be Included?

Whether the medical alert bracelet you purchase and wear is from MedicAlert or somewhere else, there are two main things that should appear upon it. The first is the names of medical conditions that you have that could cause death and that will make you unconscious. Second, if you have a DNR (Do Not Resuscitate) order, that should be listed clearly as well.

Tags from the MedicAlert company include the individual’s, name and medical condition. They also display the company’s 1-800 number and a unique identification number for the individual. In the event of an emergency, the first responders can call the number and give the ID number to the operator. Then, he or she can send the patient’s health records. His or her pre-existing conditions, medications, and more to the hospital or doctor that will treat the patient.

Because there is so little space on a medical alert bracelet, some wearers also carry a metal card in their wallet. The card is engraved with their medical information. On their bracelet, they simply include a phrase that directs medical personnel to check their wallet for more information.

How Do These Bracelets Help People?

When it comes to medical care, knowing is half the battle. If someone is on medication that may have contraindications with likely medical treatment, then the first responders and doctors will know this information without even having to speak to the patient. If an elderly individual that is suffering from Alzheimer’s Disease forgets where he or she is, or if a person with Autism is experiencing a sensory-triggered episode, medical professionals can quickly summon help from their caregivers without much difficulty.

Also, a medical alert bracelet can actually save a patient from a trip to the hospital. If someone has a seizure disorder, he or she may have several seizures per week and may feel just fine after a few minutes. Without medical alert jewelry, first responders will not know this information. If this information is listed on the bracelet, they may know that hospitalization is not necessary.

Conditions That Can Benefit From Medical Alert Bracelets

Medical alert bracelets are available to anyone who wants to wear one. Police officers, firefighters, and EMTs are trained to look for them in an emergency. However, they are not always found in the rush to give care. Still, they are worth wearing by anyone who has a severe or chronic condition. They are also helpful for anyone who may be unable to express that they have a disablement, condition, or illness.

Some of the most common conditions for which people wear medical alert bracelets are epilepsy or other seizure disorders, severe food allergies, autism, diabetes, dementia, heart or lung disorders. Other people who may consider wearing them include people with hearing problems, people with drug allergies, individuals with hemophilia, anyone with mental health disorders, individuals suffering from traumatic brain injuries, and people with pacemakers.

Conditions for Which Medical Alert Bracelets Aren’t Necessary

There are also many conditions for which medical alert bracelets are not necessary. However, if it makes someone feel better, they should wear one anyway.

Although diabetes is a primary reason that many wearers of medical alert bracelets have one, EMTs check blood sugar levels of all unconscious patients automatically today.

Also, if you have allergies, the signs and symptoms are usually obvious to first responders. They will treat you the same way no matter what caused your allergic reaction. If you are allergic to certain medications, though, you will want to include that on your medical jewelry.

Medical Alert Bracelets Save Lives

It’s amazing what medical alert bracelets can do to save lives. If you are in the market for one, look for a one that is pretty or attractive so you will want to wear it every day. Make sure it is made of non-corrosive material and check to see if it fits you well. What you choose to have engraved or printed on it needs to be easy to read. There should also be a medical symbol featured clearly for fast recognition by medical personnel.

Wearing a medical alert bracelet will give you and your loved one’s peace of mind if an emergency ever does arise.

If you would like to design your own medical alert bracelet, contact us today. We can walk you through the process and soon you will be wearing one of your very own. We can’t wait to hear from you.

Customized Items

How to Brand Customized Items (The Right Way!)

Are you planning to distribute branded custom items at the next corporate event? Customization and personalization are the hottest trends in business right now. However, a study says 50% of businesses are only somewhat or aren’t confident about their ability to create customized experiences.

If you feel the same way, don’t worry about it. Below, we’ve got a few tips on branding and selecting customized items. Keep reading and you’ll never have to worry about making a bad investment with custom items again.

1. Start with Your Plan and Budget

Before anything else, it’s always important to have an intimate knowledge of your budget and plan. Begin the process with a rough plan. Brainstorm with colleagues who understand the complexities of customized marketing.

If you plan to get customized items for gifts during an event, make sure it fits the budget. Planning the event alone can use up all your financial resources. Don’t forget to set aside a part of the budget for ordering your guests’ gifts.

What if you want custom items to sell as merchandise? It’s the same thing but most of your budget gets focused on the items.

The bottom line is to understand your budget well to avoid overspending.

2. Research 

We can’t stress this point enough. Before you commit to anything, research first. Even a little research can get you a long way.

Research everything from the custom items to the recipients. Research how well it will stick, for how long, and if it’s recommended for your brand. Will it make an impact at all and is it memorable enough?

If you plan to sell customized items as merchandise, research is even more necessary. You must know what’s going to sell and who’s going to buy it. Demographic knowledge is one of the barriers to getting started with customized products.

Research only takes an hour or two. That much time can give you vital information about an item that can make or break your event and/or brand. Plus, when you research, you get an idea of what other companies like to use and how you can make your brand stand out.

3. Create a Selection of Customizable Items 

By this point, you should’ve already researched the customizable items you can get. Now, create a list or selection of the items you want to put out there. Don’t forget about their relevance to your customer, event, and brand.

Are you hitting a blank about which will make the most impact? Start with a list of the most mundane yet useful items. Umbrellas, tote bags, and hoodies are a popular choice for this.

If you want to invest in novelty items, go for it. Choose a bobblehead, a funny sign, or a lava lamp. They may be useless but they’re often interesting, humorous, and make great display items.

4. Diversify Customized Items

At the beginning of the winter, you already used branded scarves as your promo items. Next winter, try something new. You don’t want your clients to get bored with the things you offer them.

You’ve already given away branded t-shirts to your employees on the last anniversary. Now, it’s time for something new to give away. Go from something useful to something weird, like a horse mask.

Remember, it’s all in how you build up interest in your brand. There’s nothing wrong with getting branded caps every summer, but it gets old and predictable. This summer, try business branding with custom bracelets that glow in the dark instead.

5. Maintain Quality Items

Be wary of the cheapest options. Cheap isn’t always good, especially when we’re talking about customized items. In business, always focus on quality over quantity.

As we said before, a little research goes a long way. This includes checking samples of the items you’re going to use for customized items in person. Make sure you get to wear a sample for a trial period.

Looking at them up close and personal will give you a sense of their quality.

Let’s say you plan to distribute medical alert bracelets. Check a sample for any irritability issues or fading of text during a trial period. It’ll give you an idea about the quality of the bracelet and how long a recipient should wear it.

In another example, you want to distribute t-shirts to your employees during the company anniversary. Make sure you pick a custom t-shirt with quality fabric and a good cut. There’s no doubt your employees will appreciate the attention to detail.

6. Keep Graphics and Logos Flexible

Have you got a loud and colorful logo? Well, that’s difficult to put on most things. Here is where some brands experience problems.

When you’re choosing customized items for business, always consider your logo.

What if you have a logo that isn’t very flexible? Start with items that offer colors that can complement or match your logo. White items make a great choice for colorful logos.

Next, consider the item you’re pairing your logo up with. Let’s say your brand stands for saving the environment.  Avoid items that you cannot recycle like plastic products and tires.

7. Don’t Forget the End Users

Always consider the recipients of your customized items. As much as you can, avoid the “one size fits all” principle. This is essential when you’re offering customized wearables and/or garments.

If you’re getting customized items in bulk, don’t order t-shirts in one size. Get smaller bulk orders in varying sizes instead. If possible, look for shops that offer bulk orders in size sets.

For example, you want to get a variety of customized items for him. Your research will tell you what products “he” wants and needs. Your research will also tell you how unique he can be.

Thus, you order branded custom t-shirts in various sizes. Choose adjustable caps or hats. If you’re distributing perfumes for men, get a selection of fragrances.

Get Customers Talking About Your Brand

That’s it for our guide on how you should choose branded customized items. In case the point didn’t get across before, we’ll say it again because we can’t stress it enough. Do research, research, and more research!

Now that that’s done, we hope you learned a lot from reading this guide. Are you ready to do more research about a possible custom item for your business? Contact us now or read more about how wristbands and bracelets help your brand.

Christmas Wristbands

Why Customized Christmas Wristbands Are the Perfect Gift For Events

Are you looking to get a memorable giveaway gift for the next Christmas season? We’re past the Christmas season already. However, this doesn’t mean you can’t plan your next yuletide event early.

Of the many promotional items, wristbands are some of the best to get. Below, we’ll tell you why they work so well as event gifts. Read on if you want to know how Christmas wristbands bring your business good tidings.

1. Christmas Wristbands Promote Your Brand

Giveaways are great ways to promote a business. It works miracles whether it’s through social media, live at an event, or as a freebie. It’s why you see a ton of branded giveaway items everywhere.

So, how does a Christmas wristband promote your brand?

Everyone wants to receive something at Christmas. These wristbands enhance the joy clients feel during this season of giving. Plus, customers feel more engaged when you pair them up with a Christmas event.

Don’t forget to add your company name, logo, and/or slogan on the wristband. It’ll be smart to emboss or deboss a QR code or a link to your website on the band. This increases the chances of getting more traffic on your website.

2. You Reach More People With Wearable Promotional Items

Think about how many traditional and online ads you see in a day. How many can you remember right now? How many corporate events do you attend and how many participating brands stand out to you?

Events indeed increase brand visibility. However, you can stand out more with something tangible. Customized wristbands aren’t only tangible but also wearable and transferable.

Your brand remains visible even after the event guests leave. Wherever the recipients of the wristband go, they bring your brand with you. This is why other companies invest in wearable promotional items.

Speaking of transferable items, wristbands make great brand ambassadors because they are. The direct recipients of your branded silicone wristbands may find themselves at the other end of the world. To share the Christmas spirit, they could give it to a friend all the way overseas.

3. They Are Affordable Giveaway Items

Nothing is sweet as the ringing of Christmas bells as cost-effectiveness. Cost-effective is what Custom Christmas wristbands are. They’re well worth investing in, especially considering how much promotion you get.

Look at how much you spend on digital advertising. Now, let’s take a look at how much you spend on your event and your Christmas paper wristbands. Take the total expenses for the event plus the wristbands.

Let’s compare it with your digital marketing costs for eight months. How much is the difference between both campaigns? How long do the impressions for these two things last?

An online ad gets attention for a few seconds. Your event might get a lasting impression of two weeks. A Forbes report says that most people keep promotional items for an average of eight months.

That’s eight months of glancing at your brand. Given how long your brand stays with a person, it’s a good deal. Plus, bulk orders make the deal even sweeter.

4. Customized Wristbands Are Useful 

Do you want to give away something more useful than a silicone accessory? To give your event goers a good impression, get something more than simple wristbands. Use these wristbands to help spread awareness.

Awareness wristbands are great for brands that stand by something. If your clients stand by the same beliefs, they will enjoy receiving your event wristbands.

Let’s get another example. Let’s say your event has different ticket prices with different packages. You can order wristbands of different designs to distinguish which event-goers bought which tickets.

5. Giveaway Items Enhance Merriness and Customer Loyalty

When you have events, you want to provide tangible items during the event as well. Christmas wristbands for events act as a remembrance of the event. Also, receiving something for the event can create deeper loyalty.

Loyalty is a marketing essential most businesses don’t bother investing in. You need not spend too much to make customers see you take the extra step for them. It’s possible with wristbands, whether they’re made of silicone, plastic, or light metal.

6. ‘Tis the Season for Memorable Branding

Wristbands do more than help your business stand out from the competition. Christmas wristbands can also make the event or the brand memorable. An Entrepreneur article states that 85% of people remembered the name of the company that gave them a promotional item.

Also, ask yourself why a wristband is more memorable than a key chain. This goes back to the engagement that clients get with wristbands. They can only do so much with a key chain, but they can do more with a wristband.

It’s also helpful to mini-events where receivers need the Christmas wristband. This can be anything, from getting into a restricted area to meeting an influencer. Highlight the wristband during the event so getting one is even more memorable.

7. You Have a Ton of Holiday Design Ideas to Choose From

Is your event going to last well into the night? Light up wrists on Christmas eve with glow-in-the-dark wristbands. Or, add a tiny LED light at the front display of the wristband for a star-filled room.

Do you want to keep the designs close to the typical symbols of Christmas? Bakeries can use a design that looks like milk and cookies. Fashion enterprises can get custom designs that match ugly Christmas sweaters.

A classic Christmas symbol is the red bow. If you want your clients to look classy, get them wristbands that look like red bows. You can also use the candy cane pattern for a closer connection to Christmas.

The possibilities for designs are endless. Every business can each have Christmas wristbands for events with unique designs. All it takes is for you to bring out your creativity and apply it to your wristband design.

Bring on the Joy With Christmas-Themed Wristbands 

That’s it for our guide on how Christmas wristbands can get your brand attention. Never underestimate the power of giveaways. It’s one of the best things to invest in, especially for startups and small businesses.

We hope you enjoyed reading this informative post. If you want to read more, check out the rest of our blog. If you want to know where you can get great wristbands, contact us now,

reminder bracelets

Never Forget: 5 Ways to Use Reminder Bracelets and Where to Make Them Online

Do you remember when gel reminder bracelets become a huge hit for Lance Armstrong? The “Livestrong” bracelets could be seen on the wrists of many different people ranging from kids in high school to even adults at work. This kind of bracelet is called a reminder bracelet.

When the “Livestrong” bracelets became a hit, they were used to remind us of those suffering from cancer and to bring awareness to the disease. Reminder bracelets can also be used for several other reasons. If you haven’t already made your own reminder bracelet, now might be the time to do so.

If you’re not sure if you could use reminder bracelets or not, then you’ll want to continue reading. Here are five ways to use reminder bracelets and where to go to make your own!

1. Fundraiser Bracelets

The first reason on our list of reasons for making reminder bracelets is for fundraising purposes. This could be for a fundraiser at school or even at work. If you’re looking to raise money for an event or for a cause, you can sell these bracelets and use the money to put toward your fundraiser.

When making reminder bracelets for your fundraiser, be sure to select colors that your audience is going to love. You should also have some type of writing on them that helps promote what your fundraiser is. For example, if you’re selling bracelets to fund a new science lab at school, consider using a fun science phrase on the bracelets or something similar.

2. Awareness Bracelets

These bracelets also work well to raise awareness of different causes. This could be just about anything from politics to illnesses. For example, if working at a school and a child becomes ill with a disease, or a co-worker at your office becomes sick, you can use these bracelets to bring awareness to the disease.

Selling bracelets to bring awareness also helps you raise money for the family of those affected by the illness. For example, if your co-worker becomes ill and misses time from work and accumulates multiple hospital bills, you can sell bracelets to others in the office and give the money to the ill co-worker. This will help him or her get back on his or her feet after recovery.

When making reminder bracelets to bring awareness to something, be sure to print the disease on the bracelet so that others see it and become curious to learn more about it.

3. Medical Alert Bracelets

Reminder bracelets can also be used as medical alert bracelets. Medical alert bracelets are essential for those with conditions that emergency responders might need to know about. This could be being diabetic or even having a specific allergy to something.

This is ideal for the elderly who not always remember to let others know of a certain condition they have. It’s also good for younger people as well. For example, imagine if you have a special condition and are in an accident and are unresponsive.

Your reminder medical alert bracelet will inform emergency responders of everything they need to know.

4. School Reminder Bracelets

If you’re a teacher, then you might find several uses for your reminder bracelets. It seems like there’s always something that the school is doing and needs the children or the children’s parents’ participation in. With that being said, it’s easy to sometimes forget to do things.

Parents can easily become overwhelmed by all of the different events, fundraisers, field trips, and more. When this happens, there’s a good chance that several parents will forget to sign something, send money in, or something else. Having reminder bracelets in your classroom is a great way to help keep everyone on task.

For example, if your students have an upcoming field trip, you can use these bracelets to send home on your students’ wrists. When they get home, they can show their parents their reminder bracelets, and parents will remember to pack their child’s lunch for that day or send money.

Reminder bracelets can be used for several different reminders in the classroom.

5. Sports Bracelets

Sports bracelets are a good way to remind players of their team spirit. Because these bracelets can be customized, you can create them to match your team’s colors and mascot perfectly. On the bracelet, be sure to have the team’s name printed on them.

All players will feel confident wearing their team bracelets. You can also use them for fundraising purposes for your sport’s team as well. Players can sell bracelets to their parents, friends, and other family members to allow them to show support at the games.

Any money that’s made from selling the bracelets can go toward new team uniforms, new equipment, gas for traveling to away games, and so much more. Your players will also appreciate looking up into the stands and seeing so many supporters out there wearing their team colors!

Create Your Own Reminder Bracelets Today!

There are plenty of different reasons why you might benefit from creating your own reminder bracelet. These reasons above are just to name a few. If you believe that you could benefit from making your own customized reminder bracelets, then it’s time you start creating yours today!

Here at Make Your Wristbands, we have several different customization options to choose from. Click here to browse through some of our different bracelet types and pricing options.

We have something to suit everyone’s reminder bracelet needs!

memorial bracelets

Keeping Them With You: Where to Design (and Make) Memorial Bracelets

Bracelets worn in memory of a loved one have a long history in America. We can trace them back to the Vietnam War when a group of college students began the initiative to emboss the names of American Prisoners of War on metal bracelets. These bracelets were worn until the POWs returned home, upon which the bracelet was given to them.

Over time, memorial bracelets worn in memory of deceased loved ones or tragic losses took shape, bearing a clear resemblance to the POW bracelets of the 1970s.

If you’re in the market to make memorial bracelets of your own but you’re not sure where to start, you’re in the right place. Customized bracelets are our passion and we’ve got all the answers!

Read on to find out more about how to make memorial bracelets and where to do it!

Designing Memorial Bracelets: The Basics

When you’re designing memorial bracelets, you’ll need to choose a color for the bracelet and decide between having them debossed or embossed. All of them are made out of silicone, as this is a stretchy, waterproof, durable material.

Debossed bracelets are the most commonly purchased and distributed form of memorial bracelets. The letters, numbers, and symbols are stamped into the silicone.

You don’t have to worry about fading with debossed bracelets, as the message is indented into the silicone using either a custom mold or a laser cutter. If you’d prefer that the message appears in a contrasting color to the band, itself, you can opt to have the indentations filled with either silicone or ink.

Embossed bracelets come in one solid color. Rather than stamping the letters, numbers, and symbols into the silicone, the message is raised a bit from the band. The letters and other characters use the same silicone that is constructing the band and has to be cast in a mold.

Designing Memorial Bracelets: The Specifics

When you’re choosing a supplier, there are a few things you need to consider, including the level of customization and bulk pricing. Read on to find out more.

How Much Do You Want to Customize Your Bracelet?

Not all suppliers will allow you much room in the customization department. That doesn’t necessarily mean that they’ll charge you less but simply that they won’t be able to meet your needs.

Think about color. Are you looking for primary colors or pastels? Gem tones or earth tones?

Perhaps you want to get several batches in different shades of the same color. If you have something specific in mind, look for a supplier that offers a wide variety of color options.

What about the font? Maybe a standard print doesn’t seem to fit the personality of the loved one you’re memorializing and something more elegant or fun would be better suited. If so, look for a supplier that offers more than one font.

Finally, think about the size. Adult bracelets won’t exactly fit the wrist of a toddler and vice versa!

Plus, you may have your eye on a specific density. Maybe you’re going for something understated, like a 1/4-inch band, or something bold, like a 1-inch band.

Make sure your supplier offers different sizes, both in width and density.

What Do You Want to Use it For?

Think about your intentions for your memorial bracelets. Are they to be handed out to friends and family who attend a memorial service, or do you want to use them as part of a wider campaign to spread awareness or raise money for a cause?

Memorial bracelets are a great way to raise money. The most widely known fundraiser that used bracelets as part of its campaign was the LiveStrong fundraiser. Between 1997 and 2012, LiveStrong raised over $500 million for cancer research, in large part with the help of those yellow bracelets we all donned for several years!

If you’re using your bracelets to raise money, you’ll need to think about turning a profit to donate to your charity of choice. What is a reasonable price to ask for your bracelet and how much can you afford to spend on the cost of making them?

If you’re looking to buy memorial bracelets in bulk, find a supplier that offers reduced prices for bulk orders. That way, even if you only charge a dollar or two per bracelet, you’ll still make a sizable profit for your charity!

How Quickly Do You Need It?

Whether you’re running a fundraiser or organizing a service, you’ve got a lot going on. You may not have much time to spare designing and receiving these bracelets.

If you don’t have much time, look for a supplier that offers a 24-hour turn around time. At Custom Rubber Bracelets, we can have both laser debossed wristbands and dual-layered wristbands made, shipped, and delivered all within 24 hours of your order!

Choose Custom Rubber Bracelets for Your Customized Bracelet Needs

Memorial bracelets are a great way to pay homage to a loved one and carry a reminder of them with you everywhere you go. They’re stretchy enough to fit over the biggest hands but durable enough to survive the wear and tear of the mightiest toddlers!

If you have questions about our products, pricing, or delivery, contact us today! If you’re not in need of any assistance and just want to get designing, head to our design center! We’ve always got a few surprises up our sleeve (like glow in the dark silicone!) and we think you’ll be pleased with what you find there.

embossed vs debossed

Embossed vs Debossed: What’s the Difference?

When Nike and ad agency Wieden+Kennedy designed a yellow silicone gel bracelet for Lance Armstrong’s nonprofit Livestrong Foundation campaign, they had a promotional hit on their hands. The campaign aimed to get people to take action and to express the theme “It’s all about you.”

A debossed “LIVESTRONG” crossed the top, and the bracelet hit the big time when it was worn by cyclists at the 2004 Tour de France.

Today, gel bracelets are extremely popular and used for all kinds of inspiring promotions for nonprofits, businesses, creative projects, and more.

But what’s the difference between embossed vs debossed, you ask?

To answer your question and help you decide which wristband design to order, we’ve put together some basics about these two silicon gel bracelet design options. Keep reading to learn the similarities and differences.

Then, start designing your own for swag and promotions everyone will love and that’ll get your name out.

Debossed Gel Wristbands

The word deboss means to stamp a word, symbol, logo, or design into a surface so that the word, symbol, logo, or design is indented.

A debossed gel wristband is a silicone bracelet that has the desired design — possibly a word, logo, or symbol — stamped into the gel so that it’s indented below the surface of the wristband.

Debossed wristbands are by far the most popular style, and since the design is cut deeply into the silicone bracelet, your message won’t fade.

The design is usually cut into the silicone using a custom mold created specifically for you. There’s also a laser cutting option.

You can also fill the indented design with another color of silicone or ink to match the colors of a logo or make your message pop with a contrasting color.

Embossed Gel Wristbands

To emboss, on the other hand, is the opposite of to deboss and means to put a design on a surface so that the design — possibly a word, logo, or symbol — is raised up above the surface. If you run your finger over the design, you’ll feel it.

Only the desired design protrudes up. It’s often stamped in from behind to push the front surface out. Think embossed business cards or letterhead.

An embossed gel wristband is a silicone bracelet that has the desired design sticking up from the surface of the wristband. The raised up part is a continuation of the gel in the wristband. It’s not stuck on rather it’s made using a cast iron mold.

It’s only raised up a tiny bit but enough to stand out and be read or seen.

Embossed and Debossed Wristband Differences

While the make and design options are mostly the same for both embossed and debossed gel wristbands, there are a few differences in how the designs can be presented. Let’s take a look.

Added Ink Color

Embossed wristbands are made out of a solid color gel. The design, message, or logo is the same color as the rest of the band.

Debossed wristbands are often made out of a single solid color silicone gel too, but you have the option to paint or fill the debossed design with color ink. The ink is also made out of silicone and comes in many color options.

The color can contrast the gel and pop or it can be more subtle. Either way, it highlights the given design. Our bracelets have a full array of Pantone-color options so that you can fill the debossed design with colors to create a specific image or mood or to match your logo colors spot on.

Laser Print Messages

The debossed message design can be created with a laser. You can’t use a laser to make the embossed message design style.

The laser printing gives you a one-day turnaround whereas the non-laser message designs — even non-laser debossed bracelets — take six to 10 days to be made.

You also have no minimum order number with the laser-printed debossed design whereas the non-laser designs require a 50-piece minimum order.


Debossed silicone bracelets are by far the most popular type of silicone bracelets. Many campaigns and personal customized bracelets use this style after seeing them on the Livestrong campaign.

The embossed bracelets, on the other hand, boast a unique look for those going for something that stands out.

Embossed and Debossed Wristband Similarities

Custom wristbands can be made with both embossed and debossed design styles and designed to create the ideal silicone gel bracelet for you or your organization.

Similarities of embossed and debossed design options here at

  • Made out of the same silicone/rubber/gel
  • Made with 100-percent medical-grade non-allergenic silicone
  • Over 1000 colors to choose from using the PMS Color Chart
  • Come in four width options — 1/4″, 1/2″, 3/4″ and 1″
  • Choose from the same fun fonts

Both styles of bracelets are part of the popular fashion trend of gel wristbands. Whether designed for personal wear, awareness, ombor promotional swag, people love to wear these bracelets.

It’s fun to design them too. Come up with the perfect message, color scheme, size, and design style by mixing and matching options and seeing which pops out as the perfect wristband for you.

You can upload your own artwork. You can play around with different messages or logos or designs. You can also choose from a library of art and designs.

Also, you can mass produce a lot of bracelets with both design styles if you’re looking to do a big campaign.

Take Your Pick Between Embossed vs Debossed

Now that you know the differences and similarities when it comes to embossed vs debossed silicone gel wristbands, you’re ready to choose and create the wristbands for your swag.

To start, take a look at our custom rubber bracelets for all your options and give us a call if you have any questions or if you want to talk about your design ideas.

We’re here to help you pick the right gel wristband design, color, size, phrasing, and everything that goes into that fun bracelet that everyone wants to wear!

custom bracelets

Business Branding with Custom Bracelets

It doesn’t matter which way you slice it: building your brand and reaching new customers is difficult. Your customers lead busy lives, and most of them aren’t exactly looking for ads everywhere they go.

When it comes to standing out, there’s one oldie that still works its magic: promotional products. In fact, consumers keep each promotional product for an average of eight months. Even at that point, most consumers give away those products instead of throwing them out.

If you’re looking for the next promotional product to bring in a surge of new business, look no further than custom bracelets.

Why Rubber Custom Bracelets Should Be Your Next Branding Project

Rubber custom bracelets are nothing new. Many people think of them as Livestrong bracelets because the Livestrong campaign made them mainstream.

Today, though, businesses use these bracelets as powerful tools for branding. They’re successful choices for several reasons.

They’re Versatile

Some promotional products have a time and a place. There are certain somber or awkward settings where you shouldn’t pass out fidget spinners or pinwheels.

With custom bracelets, though, there’s never an inappropriate time or place. Kids and adults both love them, and water won’t damage them so they can go anywhere.

You can also use your bracelets in several different ways. You could get them with your branding only so you can use them for any event, trade show, or public outing. If you prefer, you can get specific and include the name of a specific event on them.

They Won’t End Up in the Trash

Some promotional products seem cool at first, but businesses don’t think about whether customers will actually use them. If you’re handing out temporary tattoos at a festival filled with adults and senior citizens, chances are that you won’t get much mileage from them.

Rubber bracelets, on the other hand, are crowd-pleasers. They’re popular enough that people will go out of their way to get them.

They also have enough weight and substance to them that people are less likely to toss them out with the brochures and paper goods they’ve collected.

They’re Cost-Effective

No matter how much you stand to gain from a promotional product, you can only produce what you have the budget to buy. Thankfully, with rubber bracelets, that isn’t much of a hurdle.

Rubber bracelets are less expensive than many other promotional products. That includes products that are less successful.

Not only do you have a low cost, but you get a lot of impact from that small investment. Considering how durable rubber bracelets are, your giveaway could keep building your brand for months or years.

Tips for Designing Your Own Custom Rubber Bracelets

You’ve seen the benefits and you’ve decided that rubber bracelets will be your next promotional products. How do you go about designing them? Start with these tips.

Choose Your Printing Company Wisely

Many companies make the mistake of creating their bracelet design first. Then they try to find a printing company or manufacturer that can bring their vision to life.

Instead, take the easier route. Choose your printing company first.

One reason for this is that the printing company will play such a powerful role in the process. It doesn’t matter how good your design is if the printer sends you back a sloppy product.

Another reason to do this is that different printers can have different design stipulations.

What if you create your design in one program and then discover that your printer needs a different file format, and you can’t convert the file? You have to re-create the design in a new file.

Review Your Printing Company’s Options First

After you’ve chosen a printing company, the next step is to know what options they have available. This could factor into your design.

For example, does the printer offer bracelets in your brand’s colors? Or do you need to work your brand’s colors into your design so it can go on a neutral-colored bracelet?

The printer’s options might also inspire your design. Perhaps you discover that they can print double-sided bracelets and you want to explore this in your design.

Regardless, knowing what is available from the start allows you to design your bracelet once. You’re less likely to change your mind later and go back to the drawing board.

Consider a More Creative Use

The most popular and obvious way to use custom bracelets is to brand them with general information about your business. It might be a tag line and your logo for example.

What if you wanted to take it a step further?

Consider turning your bracelets into coupons. For example, offer that anyone who comes into your restaurant wearing your bracelet will get half off their drinks and appetizers.

This serves two purposes. First, it makes customers more likely to wear your bracelet out and about because they have a reason to. Second, it’s a call-to-action that gets people in the door.

You can do something similar if you sell products online instead. Consider printing a discount code on each bracelet. This has the same effect of convincing customers to take that next step and visit your site, instead of just knowing about it.

Launching Your Next Great Campaign with Custom Bracelets

Rubber and silicone custom bracelets came on the scene as a way for people to support specific causes. While some still serve that purpose, they’ve expanded to do much more.

If you’re on the hunt for the next promotional product to add to your marketing toolbox, custom bracelets could be the perfect solution. They’re simple to design, easy to transport, and beloved by many.

To get started today, review our custom wristband options and start creating your unique design.

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